according to fashion week daily, the july issue (on-stands now) of instyle is…wait for it…it’s gonna be good…scratch-and-sniff. see? i told you it was gonna be good. yes, the issue is filled with the scents of summer. five designated areas in the magazine will smell like watermelon, popcorn, grass, iced coffee, and suntan lotion. need proof that print isn’t dead? here it is. in fact, it is more fun than ever.
i plan to snag a copy during my lunch break, but what about you? will you buy it?
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